Actually, readers have always cared about editing. A well-edited, typo free book is a pleasure to read, and an error-riddled book is not. The real question is, why are readers talking about it now? I’ve never read a book that was 100% error free. Even my beloved old Webster’s 9th has a typo.
It’s not because of self-published books. The books on my Kindle right now are about a 50/50 mix of trad published and self-published. Overall, the self-published books tend to be better produced. When established writers reissue their back lists and are working off scanned conversions or unedited source files, their error rates are about the same as for indie writers starting fresh. Traditional publishers are the worst offenders when it comes to being sloppy.
The only thing new is that readers are actually talking about the editing. I’ve published 17 novels and a bunch of other stuff. I’ve had readers point out errors with my research, but never typos or formatting errors, and trust me, my fair share of those appear in my printed books. Since I’ve put out three ebooks, I’ve had helpful readers point out typos. I’ve always been a freakishly picky reader. Just one of my many quirks. These are normal readers contacting me.
What in the world is going on?
Over on The Passive Voice blog, PG posted an excerpt from an article about the Kindle as “the new medium.” The article by John Dvorak is interesting. The discussion going on in the comments is even more interesting, and that’s where it hit me:
I read differently on a Kindle.
Other readers are reading differently, too.
Last week I tried an experiment. I know I’m fussier when I read on a Kindle, so I used it to proofread a manuscript. Turned out it was just as effective as proofing printed copy and it was easier on my eyes and it went faster.
The Kindle offers a distraction free reading experience.
Think about it. With a printed book all the design elements work to enhance (or if poorly done, detract from) the reading experience. Even the size of the book affects how the book is read. When reading on a computer or even a tablet, the lighting, the colors, the bells and whistles, the knowledge that one is just a click away from a game or a website or a chat with friends are distractions. On the Kindle, with its grey-scale screen, uniform typography, and simple layout, nothing stands between the reader and the words.
I’d been looking at the Kindle’s simplicity as a problem. Now I wonder if it is a strength to exploit and actually enhance the reading experience. It’s something I’m working on.
In the meantime, what does this mean for writers and publishers? It means we need to get on the ball and step up our game. We don’t have fancy papers or layouts or shiny things to hide the goofs. Readers are noticing. Some are complaining–and they should. We owe readers the best product we are capable of producing. What they are buying is the total package–writing, editing, production–and the total package needs to be worth the price they pay and the time they take to read.
If you get an email from a reader who points out typos (or a reviewer complains) just wipe that pouty look off your face, say thank you and fix the problem. We can do that with ebooks. It doesn’t take long at all. If the book in question has been released by a trad publisher, writers, you need to complain. Or better yet, dig up an email address so the reader can complain directly to the person who can and should do something about it.
UPDATE: William shared a link: the People Formerly Known As The Audience. Well worth reading.